UNIVERSITY SPIN-OUT FOTENIX,
A MODERN M.O.T FOR CROPS,
EYES GROWTH
With Fotenix's technology, producers and
agronomists can identify plant characteristics
earlier in the season, well before they become
visible to even the sharpest agricultural eye.
UMIP HIGHLIGHTS
Charles Veys
University of Manchester spin-out Fotenix is
eyeing growth after launching earlier this year.
Co-founded by Professor Bruce Grieve, Director
of e-Agri Sensors Centre at the University, and
Dr Charles Veys, the company offers a new
online crop analysis tool, that aims to help
improve yield quality and shelf life significantly.
Fotenix's technology is the result of four years of
hard work that Veys carried out during his PhD
at the e-Agri Sensors Centre in the School of
Electrical and Electronic Engineering.
Veys describes his technology as a modern
M.O.T for crops, following recent research
field trips to Canada, China and multiple
European countries.
"Our technology looks at the ripeness of fruits
on the plants," said Veys. "Fotenix's ultimate
aim is to increase efficiency in the agri-food
industry across the world.
"We want to instil sustainable models, rather than
intensive models which is an industry drive."
He added: "With our technology, producers and
agronomists can identify plant characteristics
earlier in the season, well before they become
visible to even the sharpest agricultural eye."
